It's estimated that approximately 97% of Americans now have a smartphone1. Having a website that works well across all devices is imperative for your FI to gain and retain customers.

According to the 2020 FIS PACE report, 78% of all banking transactions are now done digitally. The websites we develop are created with this in mind, insuring all of your clients - regardless of device used - have an excellent experience.

What is Responsive Design?

A responsive design simply means a website that has been constructed so that all of the content, images and structure of the site displays properly on any device. For example, when a user accesses a site on their desktop, they are getting the full view of the site. But when that same user goes to visit the site from their smartphone or tablet, the site will reorganize/resize to fit on the smaller screen.

In other words, with a responsive website design, you don't have to have worry about having different websites for various devices or making sure that your site runs properly on a mobile device.

example of responsive design

Responsive websites are constructed differently than regular static websites - they are built using grid patterns so that areas can be moved around and resized based on the size of the user's device. This means that even though the website will be usable on all devices, it will look a little different depending on resolution. As an example - take a look at what this website looks like using your phone, OR, grab the edge of your browser and drag to resize it!

1Pew Research Center Mobile Technology Fact Sheet Link Opens in New Window

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